What Is the Lead Generation?

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Business to Business (B2B) & Business to Consumer (B2C) Lead Generation Services
In today’s fast business world, every company wants more customers. Whether you sell to people or other businesses, lead generation is the key. A lead is a person or company interested in what you offer.

In 2025, smart businesses are using B2B venezuela phone number list and B2C lead generation services to grow faster. At Latest Mailing Database, we help you get the best leads for your business.

Let’s explore what these services mean and how they work for your success.


Lead generation means finding new potential customers. These are people who may want to buy from you soon. It is the first step in selling.

There are two types of lead generation:

1. B2B – Business to Business
This means one business sells to another business. Example: A software company selling to a marketing agency. These leads are usually companies, managers, CEOs, or business buyers.